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Linqu, Weifang: Small Cute Pets Drive a Billion-Yuan Industry

Official account of Shandong Radio and Television Station's Flash News client2026-06-22
Linqu, Weifang: Small Cute Pets Drive a Billion-Yuan Industry
As the "it economy" continues to heat up, the pet food industry is emerging as a new growth pole in the consumer sector. In Jiangyu Town, Linqu County, Weifang City, Shandong Shouchong Biotechnology Co., Ltd. has grown from a small workshop with just a few pieces of equipment to an industry leader in just over three years. It now boasts a 2,000-square-meter freeze-drying warehouse, a monthly production capacity of 200 tons, and an average daily online order volume exceeding 17,000.

With the continuous rise of its economy, the pet food industry is becoming a new growth pole in the consumer sector. In just over three years, Shandong Shouchong Biotechnology Co., Ltd. has grown from a small workshop with only a few equipment in Jiangyu Town, Linqu County, Weifang City to an industry leader with a 2000 square meter freeze-drying warehouse, a monthly production capacity of 200 tons, and daily average orders exceeding 17000.

Entering the modern workshop of Shouchong Biotechnology, FD freeze-drying technology has become the core competitiveness of the enterprise - this technology strictly controls the moisture content of ingredients below 5%, fully preserving the nutritional content and taste. The company insists on using good raw materials to make high-quality products. Currently, it has developed more than 200 types of freeze-dried products, including original cut and composite ones, covering categories such as chicken nuggets, cod chunks, and original cut chicken breast pellets. The daily delivery volume exceeds 10000 orders.

Behind the rapid growth of the enterprise is the precise implementation of the "cage for bird" policy in Jiangyu Town. When idle school buildings and abandoned factories are located on the site, 10 pet processing enterprises have gathered to assist in the entire approval process and improve the supporting facilities of the park. At the same time, the town government organized enterprise groups to appear at industry exhibitions such as the Beijing Pet Expo and the Asian Pet Expo, promoting the transition from "individual efforts" to "group development". At present, the total output value of the pet industry in the town can exceed 100 million yuan, and the annual output of pet food exceeds 15000 tons, directly driving employment for more than 700 people. Next, Jiangyu Town will continue to strengthen factor guarantees, build high-quality platforms, and promote the growth and strengthening of the pet industry.

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Linqu, Weifang: Small Cute Pets Drive a Billion-Yuan Industry | Chushandahai • Linqu News